Tim Cook reveals more about Apple’s plans

Apple unveiled its new self-service repair program last week. As its name suggests, it corresponds to a new project from the Cupertino company that will put on sale equipment and official spare parts for the iPhone 12 and 13 in the United States from 2022. Macs equipped with the M1 chip should also be affected soon. The idea of ​​course is to allow users to repair their equipment.

“If You’re a Technician, Get Started”

Tim Cook has just been asked about the initiative while opening an Apple Store in Los Angeles. As you might expect, the CEO was quite enthusiastic and optimistic.

He specifies: ” We realized that there were people who wanted to do it, and who are trained to do it. “According to him, it’s a good thing” To make available manuals and materials that allow the public to do so”. However, the Apple Store will still be a must-have for anyone who isn’t comfortable with starting repairs, but “if you’re a technician, go for it.” ,

During the same interview, Tim Cook took the opportunity to share his hopes for the holiday season. According to him, Apple is on top and has ” best product line of his story. for the future, and although he remains prudent, the manager confirms that his company remains ” There’s a lot of focus on augmented reality, a lot of focus on artificial intelligence, a lot of focus on autonomy, all these things that are basic technologies. ,

As a reminder, we just learned a few details about self-service repair. Thus, repair guides will be free and available on the official Apple Support site. And, to recover the parts, it would be necessary to go to a third party partner whose name is not yet known.

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About the Author: Tad Fisher

Prone to fits of apathy. Music specialist. Extreme food enthusiast. Amateur problem solver.

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