Netflix co-CEO Ted Sarandos has announced that the US broadcast giant will open a new office in Canada and appoint a dedicated content manager for local origin.
In a blog post, Sarandos stated that Netflix has spent 2.5 billion Canadian dollars ($ 2 billion) in Canada since 2017, and that it is time to double its presence in the country, including offers from members N with e. And this Working mothersHe said that the government has taken several steps to prevent such incidents.
“We want to build on this momentum and build a new home for Netflix in Canada – open an office and hire a dedicated content manager to work directly with the creative community of Canada,” Sarandos said . “We can only dream in 2012 when our first original production began filming in Ontario (Hemlock GroveWhat is the most important part of our work in Canada? “
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The office is in addition to the Toronto Netflix Production Center, which was established in 2019 by renting eight-stage audio and office space at Cinespace and Pinewood Toronto Studios. The broadcast machine also rented seven-stage audio outside of Vancouver at Motion Picture Park Studios in Canada last year.
Sarandos said Netflix is gearing up to announce Canadian projects and relationships in the coming weeks, indicating that a series of original and expanded deals are in the pipeline with the opening of its local headquarters. He also emphasized the importance of telling the stories of under-represented societies.
“If we want more people to see their lives reflected on screen, then we need to ensure that people of all backgrounds have access to training, mentorship and specific experiences. Through more than 20 local partnerships, We have career development of over 600 Canadian content creators. So far “. “Canada is an incredibly diverse country and our growing local presence will help us share more authentic Canadian stories with the world.”
The Canadian office builds on Netflix’s growing international presence. The company opened a French base last year, while it is on track to establish itself in Italy in the second half of 2021. It has other international headquarters in the United Kingdom, the Netherlands, India, Mexico and Australia.