Lyon. Part-Dieu Shopping Center becomes “Westfield La Part-Dieu”

“Westfield is a global ‘signature’ brand for the retail, leisure and catering sector, recognized for the pioneering experience it provides to visitors”, underlines the Unibel Rodmco Group following the Australian conglomerate’s acquisition in 2017. Unibel Rodhamco became Westfield. “The deployment of the (new) brand comes at a time when Lyonnais expresses new expectations and is looking to live sensory and emotional experiences beyond shopping”, underlines Jean-Philippe Pelo, Director of the Part-Dieu Center , which includes 161,000. m has 305 shops and has recently acquired 7,000 square meters of green roof.

a global brand

Part-Dieu, in complete transformation, thus joins the group’s emblematic centers: Westfield Forum des Halls in Paris, Westfield London and Westfield Stratford City in London, Westfield Century City and Westfield UTC in California, or Westfield World in New York. Trade Center. In the United States or the United Kingdom, international artists such as Lady Gaga or Rihanna have performed at Westfield centres. The bar is high for events celebrating the brand new that have been announced for September.

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About the Author: Piers Parker

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