Kim Kardashian West says she is donating one million dollars (£ 760,000) to help provide relief aid in the disputed areas of Armenia and Nagorno-Karabakh.
The reality star, one of the world’s most famous celebrities, will donate the money to the Armenia Fund, which provides humanitarian and infrastructural development to Armenia and Nagrono-Karabakh, also known as the Artskh.
Kardashian West39, as the conflict between Armenia and Azerbaijan over the region continued, people were encouraged to raise awareness or purpose.
In a short video posted on Instagram, he said: “We are not limited by borders. Together we are a world Armenian country.”
“The Armenia Fund is directly assisting those affected by these crisis times with humanitarian assistance from food, shelter and medical care,” he added.
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“I have talked about the current situation in Armenia and Artaxerx and we have had conversations with many more to bring more awareness of the crisis that we cannot let go.”
The Armenian-American, Keeping Up With the Kardashians, called on the US government to take a stronger stand on the issue.
As his late father Robert Kardashian’s grandparents live in Armenia, Kim, his sisters Courtney, 41, and Kholo (3,) and brother Rob (33) all have Armenian heritage.
Courtney and Kholo posted similar videos on Instagram.
Fans have seen reality stars go to the country to find out more about their heritage history on their reality shows.
Fighting is currently going on in the disputed enclave Nagarno-KarabakhWhich is internationally recognized as part of Azerbaijan, but is home to indigenous Armenians.
It is feared that fighting in the region could lead to larger regional conflicts.