SANTA CLARA – 49ers from San Francisco have increased their minority bets at Premier League club Leeds United as NFL teams move to increase their global presence.
The team’s sports and entertainment division 49ers Enterprises announced on Monday that its investment had more than doubled in its third-year partnership with Leeds owner Andrea Redrizzani.
Event features increased presence of 49 executives to manage the future of the EAPL team, including the development of a commercial and commercial interest around Leeds Stadium known as E&L Road to help manage the future of the EAPL team .
Redriujani, an Italian sports media entrepreneur, said in an interview that he wanted to introduce the “California style of Yorkshire”. That is how I like to see our partnership ”.
Parag Marathe, president of 49th Enterprises and Executive Vice President Soccer Operations, was promoted to the position of Vice President of Leeds. According to the announcement, 49 companies increased their stake from 15% to 37%.
Marat, who led the Levi Stadium construction project, said Leeds’ international stature had grown in the three years since the 49s. He joined the team in 2018.
“It was just a sleepy global fanbase,” he said. “They were waiting for ignition.”
The sentiment was backed by first-person actor Russell Crowe, who said he was growing up in Australia and watching Leeds on TV. Crowe said he considered buying the team six years ago.
According to the Yorkshire Evening Post, Crowe once said: “I strongly believe he is the great sleeping dinosaur of English football.”
The club achieved much of its success in the 1960s and 1970s. The last two decades have been tough for White fans. Leeds were brought back to the third division of English football’s first division in 2007. They returned to the second division or league in 2010.
Leeds ended a 16-year drought to go into the Premier League this season after winning the league.
Leeds (7-9-2, 23 points) currently sit 12th in the 20-team Premier League in a season ending in May. He suffers from a three-game losing streak in all competitions for Tuesday’s match at Newcastle. It could not have been worse two weeks ago when the Forth division embarrassed Crawley Town Leeds 3–0 in the third round of the English national tournament known as the FA Cup.
Such setbacks do not discourage the Marathas. After working 20 years with the 49ers, Marathe went through hard times and two Super Bowl appearances.
The 49ers bought a stake in the English football team a year after becoming the main owner of Redrizny. Marat said that Ninnars had been interested about the blade for years.
He said: “They were all the bones of a big strong club.”
The potential is great because Leeds, in central England, is the fourth largest metropolitan area in the country, but they only have one football team, Marathi said.
For example, London has nine teams that play only in the English Premier League or Champions League. There are four famous clubs in Manchester.
Lamentations said: “You have a club and a history of success.”
The 49ers’ partnership with British football is nothing new. According to figures from the KPMG Football Benchmark, Americans have large stakes in major football leagues in the UK, Italy and France.
The Glazer family, owners of the Tampa Bay Buccaneers, consider Manchester United one of the league’s biggest teams. Another great English club is Stan Cronk, owner of the Los Angeles Rams Arsenal. Shahid Khan owns the Jacksonville Jaguars and Fulham FC of London.
Then there are Oakland Athletics owners John Fisher and San Jose Earthquakes who own a stake in Celtic FC in Scotland.
Billy Bean, a CEO, is part of a group that bought Barnesley Football Club, England’s second division, in 2017. In September, he bought a minority stake in Alkmar, a Dutch club.
Earthquake CEO Jesse Fioranelli is embracing global pollination. Eventually, Fiorenelli came to Major League Soccer from the famous Italian team Roma.
He added that the European environment is offering more than cash injection for new owners.
“This translates to stadiums, but also a managerial approach,” he said.
He said that the US data-centric approach works well with the traditional European way of managing a sports team.
“It’s people’s business,” Fioranelli said. “Whether it is about numbers or technological development, you have to put the person at the center of your project and try to create value”.
Radrizzani has no illusions about quick competition for the Premier League title. Leeds will not afford the richest clubs for the best players in the world.
But he expects Leeds to move closer to first-class teams which include Manchester United, Manchester City, Liverpool, Arsenal and Tottenham.
“Sport is not always about money,” he said. “History has shown that with a good strategy and good ideas, extreme results can be achieved.”
Radharani recalled the players and staff, saying that they needed to play the Dalit role.
He said that he sometimes has to show some arrogance by respecting his opponent. “But to show that we are not afraid of anyone,” he said.
He looked more like an earthquake than the 49ers, whose five Super Bowl wins are part of the Bay Area tradition.
Marathi said he was confident that the 49ers’ past successes would translate overseas beyond the marketing and organizational aspects. Nor has he ever denied participating in Major League Soccer, even though Leeds are the main target at the moment.
“Whether it’s football or American football, it doesn’t matter,” Lamentations said. “It is still a sports team. Engine fans. We are just pilots trying to work “.