Coca-Cola Odwalla turns off its water

The company called for “a rapidly changing market place and despite every effort to support continuous production.” It’s Coca-Cola (COD) The Minute Maid business unit, which includes the company’s juice brands, said in a statement sent to CNN Business by email.

“This decision was not taken lightly,” he added.

Coca-Cola bought Odwalla in 2001. He has been evaluating Odwalla’s business over the past few years, according to a company spokesperson, who added that Odwalla’s job was not directly related to the coronavirus pandemic. He explained that health-conscious consumers are less interested in smoothies than before.

Coca-Cola stops the Odwalla brand.

Still, the decision comes at a time when it is more important than ever to evaluate where we can improve efficiency in our business and operations, Hackett said.

News reported for the first time by The Wall Street Journal, food companies withdraws product offers To make their operations more efficient during the pandemic and to meet the growing demand for their most popular products. Coke CEO James Quincey noted a similar tactic this spring.

“We focused on maximizing system efficiency by relentlessly prioritizing delivery to the core. [products] and key brands. “During a conference call in April, he discussed the company’s first quarter financial results.

“Less complexity [the supply chain]”The greater the chances of success,” Quincey added during a separate meeting with media members in April. In the early days of the epidemic “by focusing on the biggest brands”, Coke, Coke Zero, Simply and Minute Maid benefited consumers.

Odwalla products were delivered to retail outlets through a fleet of approximately 230 refrigerated trucks – an example of how some products can bring complications to a company’s supply chain. The beverage company also unlocks this distribution network.

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About the Author: Abbott Hopkins

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