Blizzard hires Jessica Martinez as senior vice president and chief culture officer to help fix the company.

Blizzard has announced the appointment of its Senior Vice President, Culture, Jessica Martinez. This new role is part of the company’s ongoing efforts to do better in terms of more diverse hiring, better work environments and accountable conduct following a range of issues, legal proceedings, investigations, allegations of harassment and related public scandals. has been promised.

Martinez will work with Blizzard on issues related to culture, including “reshaping teaching and talent development programs.” One of the agreements signed as part of the company’s global settlement with the US Equal Employment Opportunity Commission (EEOC) involved fostering and developing more talent from under-represented groups.

Blizzard is working as part of an overall effort to improve workplace culture and the environment. With the announcement of a deal for Microsoft to acquire Activision Blizzard King for about $70 billion, this year has started off with a bang for Blizzard, and the company has focused on its game while working. He had promised to work in order to continue. “We bring humanity back into business by reflecting the values ​​of our relationships in what we do,” says Martinez.

“Jessica will lead the learning and development team, while working closely with communications, events and each of the franchise and functional heads,” the announcement further outlines Martinez’s expected work. ,

This hire follows the recent appointment of Kristen Hines as Head of Diversity, Equity and Inclusion. Last year, the company’s chief operating officer commented that requests to add a more inclusive recruiting system were “impractical,” and later in the year, allegations and investigations began to surface.

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Actions taken in recent months on this front, such as issuing company-wide representation reports and acknowledging responsibility, and then promising to do better and improve the workplace culture, are paying off with these recent hires. As with a possible deal with Microsoft and other efforts to rectify the situation, we’ll have to verify the final impact.

To learn more about this announcement, visit the Blizzard website.

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About the Author: Tad Fisher

Prone to fits of apathy. Music specialist. Extreme food enthusiast. Amateur problem solver.

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