Hotels are ready to shatter the notion of “what hotels can be”.
The team has hired architecture firm Jenseler behind a new chain of Atari hotels to enliven the vision of video game-inspired hotels.
You’ll be forgiven for forgetting about this – 2020 is a year old and it’s hard to remember life before the lockdown – but we first released the new venture in January 2020. Still moving forward and the industry has shared more ideas about how it will look on the exterior of hotels.
The first two hotels will be launched in Las Vegas, Nevada and Phoenix, Arizona, and more hotels are planned for Austin, Chicago, Denver, San Francisco, San Jose and Seattle.
According to the press release, Atari Hotels will “blend perfectly with the past, present and future of video games and entertainment for a one-of-a-kind hospitality experience”, which is a complete creator with sporting facilities for fans of sports and content. Enjoy, enjoy cut-edge immersive entertainment, purchase exclusive Atari hotel products and play in style gaming arcades away at night. ”
“In addition to adult guests, themed restaurants and bars will also be available for spicucci and fully equipped nightclubs. Atari hotels are happily playing with themes including retrospective prophecy, pop culture and nostalgia for the whole family to have fun,” the press release said (thanks).
“I have seen the GSD Group’s vision for Atari hotels and they are ready to sever the perception of what hotels could be,” said Fred Chesnais, Atari’s chief executive. “Atari hotels will create a world that caters to players of all ages and levels of experience and give them a place to call home – a timeless experience that shares Atari’s legacy of innovation.”